SnappSearch display advertising works to dramatically improve performance, by allowing consumers to search real-time inventory inside the ad without leaving the page.

SnappSearch offers an unprecedented combination of features that benefit:

Advertisers

SnappSearch Generates:

  • Dramatically improved engagement rates
  • Higher click-through rates with longer dwell times
  • Lower bounce rates

Publishers

SnappSearch Provides:

  • Increased revenue since every new search is considered a click
  • Longer dwell times because viewers no longer have to leave the site to interact with the ad
  • Ease of use — the ads are served as easily as conventional ads

Consumers

SnappSearch Enables:

  • Consumer-driven relevance by offering interaction with the ad
  • Consumer interaction without ever leaving the site they were on
  • A vast amount of data to be available and delivered within the ad

Here's how it works.

STEP 1

Data Integration

The advertiser chooses a database of information and images that will be searchable by the consumer.

STEP 2

Ad Is Served to Publisher

Consumer views the ad, chooses search parameters and clicks on the search button to receive the results.

STEP 3

Viewer Engagement

Results are displayed within the ad without leaving the website. Viewers can scroll through different views of any time in inventory or change criteria for a new search.

 

SnappSearch offers the consumer so much more than a traditional display ad: Relevance, engagement and choice. And with back-end administrative functions that let you monitor results with real-time analytics you can now make informed decisions as to where to allocate your advertising resources.